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Kobido Ireland, Carlow

Maya Dzianach teaches and practises Kobido Japanese face-lifting massage in Carlow, but had no website when she came to FCR Media. We built one in spring 2025 and took over management of her business listings. Fifteen months after launch, the site ranks first on Google for "kobido massage carlow" and organic clicks have more than doubled year on year.
Kobido Ireland Maya

At a Glance

Client:
Kobido Ireland
Industry:
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Location:
Services delivered:
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Headline results

1st
On Google for "kobido massage carlow"
15th → 7th
On Google for "kobido massage near me"
2.2×
Organic search clicks, year on year

About the Client

Kobido Ireland is the practice and training academy of Maya Dzianach, a physiotherapy graduate and beauty educator based in Carlow. She offers Kobido face-lifting massage, buccal massage, face cupping and body massage, and runs one- to three-day professional courses for therapists in Carlow, Dublin and Cork.
Kobido Icon Logo

The challenge

Maya had a Google Business Profile, a social following and a booking app, but no website. She owned a domain with nothing published on it, so anyone searching for massage in Carlow or Kobido training in Ireland had nowhere to land that she controlled.

She was also explaining her courses to every prospective student individually by sending out information packs.

What we Did

Website
  • A focused five-page site: Home, Facials, Massage, Courses and Contact.
  • Treatment and course price lists, with course content written up from Maya’s information packs.
  • Course dates kept up to date as new sessions are announced.
  • “Book Now” and gift voucher buttons linked to her existing booking system, plus WhatsApp and an enquiry form.
  • Domain hosting and a branded email address set up.
  • Local business structured data, Google Analytics and Search Console connected at launch.
  • Signed in March 2025, live by the end of May.
Listings management
  • Business details corrected and kept consistent across a network of online directories.
  • Google Business Profile linked, with monthly posts and regular review calls.
Ongoing support
  • New course dates, prices, photography and copy updates made on request.

Results

Source: Google Search Console, Google Analytics 4 and Google Business Profile. Window: June to August 2026 compared with June to August 2025, the site’s first summer after launch (Business Profile figures: March to August 2026 compared with the previous six months).
Search
  • Organic search clicks: 286 → 642 (2.2×)
  • Visits from Google search: 176 → 467 (2.7×)
Google Business Profile
  • Clicks from the profile to the website: 288 → 533 (+85%)
Keyword movement (average position in Google Search Console)
Keyword Before Now Change Impressions (Jun–Aug 2026)
kobido massage carlow – 1.0 New 78
kobido massage near me 15.1 7.2 ▲ 7.9 76
kobido 8.2 5.3 ▲ 2.9 102
kobido massage 8.3 7.5 ▲ 0.8 422

Source: Google Search Console. June to August 2025 compared with June to August 2026. “New” means the site was not yet ranking for that search. A lower position number means a higher ranking.

Tags
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Frequently Asked Questions

Kobido Ireland’s site launched with no history behind the domain. It earned search clicks in its first month, and a year on, organic clicks were 2.2 times the launch summer.
For a specialist service in your own town, yes. This site ranks first for “kobido massage carlow”. Broader terms take longer, but specialist searches come first.
Maya had a profile but no site. Once the website was live and linked, clicks from her profile to the site grew 85% in six months, and the site now ranks for searches like her training courses that the profile alone couldn’t capture.
No. This site is five pages, each covering one thing clearly, and it ranks on page one for several treatment searches in Carlow.
Yes. The booking and voucher buttons link to the system Maya already used, and we updated them when she changed provider.